Copywriter Toronto - B2B Technology and Software Copywriter

Copywriter Toronto - B2B Technology and Software Copywriter

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Fresh Perspective Copywriting Year in Review

December 19, 2012 By Rachel

Fresh Perspective Copywriting Year in Review

Happy holidays! With 2012 coming to a close, I wanted to take a moment to share some of the amazing things that have happened this year – both in my business and personally. The biggest news in my business is that I incorporated Fresh Perspective Copywriting on November 30. After almost four years growing as […]

Filed Under: Uncategorized Tagged With: Fresh Perspective news

The Mad Men Guide to Overcoming Creative Block

March 7, 2012 By Rachel

I’m hooked on Mad Men and can’t wait for the season five premiere. One of the things I love best about the show is watching Don Draper save many client relationships by coming up with brilliant concepts at the last minute … just before his clients are about to walk. However, you don’t need to wait until you’re almost screwed to come up with a great concept. Simply read on to learn the top 5 ways that Don, Peggy and the crew overcome creative block …

Filed Under: Uncategorized Tagged With: creativity, humour, Mad Men, marketing

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Rachel Foster is a B2B copywriter and the CEO of Fresh Perspective Copywriting. She helps B2B marketers improve their response rates, clearly communicate complex messages and generate high-quality leads. Rachel blogs for the Content Marketing Institute and Business 2 Community. She also taught white paper, case study and sell sheet writing for MarketingProfs. The Online Marketing Institute listed Rachel as one of the top 40 digital strategists of 2014. Learn more.

Ranked #4 In 2016 Best 100 B2B Marketing Blogs

Contact:

Fresh Perspective Copywriting
13 Lanark Avenue
Toronto, ON M6C 2B2
647-342-4921
rachel@freshperspectivewriting.com

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Recent Posts

  • ​​​​​​​​​​​​​​5 Ways to Engage B2B Advocates, Drive Leads, and Boost Your Revenue
  • 5 Time-Saving Templates Every B2B Marketer Needs
  • 21 Ways to Find Out What B2B Buyers Want

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