3 Big Reasons Why You Should Add Content Curation to Your B2B Marketing Mix

One of my first jobs after university was working for a nonprofit arts organization. The organization had a small gallery where local artists displayed their work. The artists would create shows around specific themes and only hang pieces that related to each other and made sense in the context of the show. Then, people who […]

Join the 2014 Content Sharing and Curation Challenge!

I recently wrote an article for the Content Marketing Institute’s blog on the benefits of curating content along with creating original content. The article also provides tips on how to curate content if you want to attract more B2B leads. Although directing your audience to others’ content may seem like counterintuitive marketing advice, it can […]