The Ultimate List of Content Marketing Cheat Sheets

B2B marketers use an average of 13 content marketing tactics – from case studies to white papers to blog posts. Since 76% of B2B marketers are creating more content than they did last year, it’s crucial to find ways to be more efficient and productive. That’s why I loved this article by Marketing Insider Group sharing 15 content […]

5 Ways Small B2B Marketing Teams Can Win at Content Marketing

Ask any B2B marketer about their top content marketing challenges, and they’ll likely say, “finding the time and resources to get it done”. This problem can be even harder if you have a small, in-house marketing team – or if you’re a marketing department of one. But even though you have a small team, you’re […]

How to Create Your 2015 Content Promotional Plan

In today’s B2B marketing world, things are moving fast. Tweets fly through streams … Buyers mass-delete emails … And your last blog post was yesterday’s news. If you want customers to see your message, you can’t schedule a few tweets and hope for the best. Since it’s the end of the year, you’re likely planning […]