- Developing a creative brief
that helps you get clear on your white paper’s goals, key messages, and target audience.
- Interviewing your subject matter experts
to gain insights that will add authority to your white paper. We will conduct up to two interviews and record them for your future reference and content creation.
- White paper writing
You’ll get a 7- to 10-page* white paper that speaks to one of your audience’s top challenges and positions your product or service as the best solution.
- A one-page summary
that your sales team can use to quickly convey your white paper’s key messages to prospects.